Michelin Launches Primacy 5 Energy & Pilot Sport 5 Energy in Malaysia!
Michelin has officially launched the groundbreaking Michelin Primacy 5 Energy and Michelin Pilot Sport 5 Energy in Malaysia – expanding its fifth-generation product lineup with two new energy-focused tyres built for today’s conventional, hybrid and electric vehicle (EV) landscape.
Who is Michelin Primacy 5 Energy tyre designed for?
Primacy 5 Energy is the latest addition to Michelin’s line of premium comfort tyres, combining cutting-edge design technologies with advanced rubber compounds to offer the ideal solution for modern eco-conscious drivers who prioritize long-lasting safety, comfort and efficiency.
Performance Highlights
- The first Triple-A (AAA) Michelin premium tyre
- EU Tyre Label AAA rating for energy efficiency, wet grip & external noise
- Fuel consumption improved by 6% (0.3L/100km)*
- Electric vehicle (EV) range improved by 10%*
- Wet braking improved by 10.4% (new) & 8.5% (worn)**
- Noise level improved by 4.9%**
- Longevity improved by up to 64% among premium competitors***
Who is Michelin Pilot Sport 5 Energy tyre designed for?
Pilot Sport 5 Energy extends Michelin’s series of high-performance tyres to meet the growing desire among enthusiasts for an uncompromisingly sporty yet efficient ride – blending energy-saving innovation with Michelin motorsport technology for endless miles of driving pleasure.
Performance Highlights
- Double-A (AA) Michelin high-performance tyre
- EU Tyre Label AA rating for energy efficiency & wet grip
- Longevity improved by up to 51.5% among competitors***
- Wet braking improved by up to 4.5% among competitors**
- Dry braking improved by up to 1.7% among competitors**
- Sustained 300 km/h for 40,075km in CONCEPT AMG GT XX world record
What does the launch of Michelin Primacy 5 Energy & Pilot Sport 5 Energy signify?
The launch of the Primacy 5 Energy and Pilot Sport 5 Energy marks a pivotal breakthrough in Michelin’s ambitions to drive the new era of mobility forward responsibly, where sustainable high-performance sets the industry standard regardless of vehicle type or its motorization.
* EU Commission 2024 ** TUV SUD 2025 *** DEKRA 2025
Where can I buy Michelin tyres?
We are Malaysia tyre dealers selling a wide range of automotive tyres for compact cars, passenger cars, sedans, sports utility vehicles (SUVs), multi-purpose vehicles (MPVs), 4x4/4-wheel drive (4x4/4WD), ultra-light trucks, pickup trucks, light trucks, lorries and more.
Our network of tyre dealers, tyre shops and automotive workshop service centres are part of SUNLUN Group’s Retail Division and operate throughout East Malaysia including Sibu and Kuching in Sarawak and Kota Kinabalu in Sabah.
- Sunlun Auto Service
- Tireman Autocare
- Roadkruzer Tyremart
- Rightpower Corporation – Hyundai 3S Service Centre
- Rightpower Corporation – Ford 3S Service Centre
- Maxspeed Automart – Mazda 3S Service Centre
- Fasteams Autohaus – Omoda/Jaecoo 3S Service Centre
- Fasteams Autohaus – Chery 3S Service Centre
- Outdoor Motorsports – Jetour 3S Service Centre
Browse our Products or Contact us for more details about our product availability.
About Michelin
Michelin is a global tyre manufacturer founded in 1889 that consistently ranks as one of the world’s most valuable tyre brands with annual revenue exceeding 20 billion euros. From tyres and high-tech materials to mobility solutions, Michelin develops innovative products through 9 worldwide R&D centres with 127 production facilities in 26 countries and commercial presence in 170 countries.
